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GOODWOOD REVIVAL 2025: ROLEX AND THE TRIBUTE TO MOTORSPORT HERITAGE

Goodwood Revival 2025 brought the golden age of motorsport back to life. From iconic drivers like Jenson Button and Sir Jackie Stewart to tributes honoring Jim Clark and Alfa Romeo’s legendary milestones, Rolex and the Revival celebrated heritage, craftsmanship, and timeless racing excellence.
Kieran Cleeves/PA Media Assignments

From 12 to 14 September 2025, the Goodwood Estate in West Sussex once again transformed into a living stage for the golden age of racing. The Goodwood Revival celebrated the years between 1948 and 1966, immersing thousands of spectators in an era defined by daring drivers, mechanical brilliance, and timeless style. With vintage attire, classic cars, and period-perfect details, the event recreated post-war motorsport culture in remarkable authenticity.

 

Rolex, Official Timepiece of the Goodwood Revival, deepened its long-standing association with the event, now spanning more than two decades. The brand’s presence extended to the Rolex Drivers’ Club, a gathering place for legendary racers, and to the timekeeping of the weekend’s competitions. Rolex’s philosophy of enduring excellence resonated throughout the Revival, where cars, watches, and traditions are all designed to be passed on to future generations.

Kieran Cleeves/PA Media Assignments

The Revival’s races brought together some of the sport’s most respected names. Jenson Button, Rolex Testimonee and 2009 Formula 1® World Champion, thrilled crowds in his 1962 Jaguar E-Type ‘CUT 8’ during the Royal Automobile Club TT Celebration.

 

Sir Jackie Stewart, a three-time F1 champion, lent his stature to the occasion, embodying the bridge between the Revival’s historic spirit and modern racing. Endurance racing great Tom Kristensen, nine-time Le Mans winner, once again returned to Goodwood, underlining his enduring connection to classic motorsport culture.

Kieran Cleeves/PA Media Assignments

This year’s Revival paid homage to Jim Clark, the Scottish driver whose brilliance defined Formula 1 in the 1960s. Displays and tributes honoured his legacy, reminding fans why he remains one of the sport’s most admired figures.


The event also spotlighted Alfa Romeo, celebrating 100 years since the marque’s first Manufacturers’ World Championship in 1925 and 50 years since its World Sportscar Championship dominance. These milestones placed the Revival firmly within the continuum of motorsport history.

Kieran Cleeves/PA Media Assignments

As tradition dictates, the Revival concluded with the presentation of the Rolex Driver of the Meeting award. This year’s winner received a specially engraved Rolex Perpetual 1908, a timepiece whose refined design reflects the enduring values of craftsmanship, precision, and elegance. The award symbolised not only racing excellence but the timeless legacy celebrated across the Goodwood Revival.

 

Beyond the races, Goodwood Revival 2025 proved once again that it is as much a cultural festival as a motorsport event. Crowds in vintage attire filled the estate, swing and jazz performances echoed through the paddocks, and every detail — from pit crew uniforms to signage — transported visitors into the mid-20th century.

 

For Rolex, the Revival represents more than sponsorship. It embodies a philosophy: that authenticity, heritage, and excellence are not bound by time. On track and on the wrist, Goodwood Revival 2025 reaffirmed why traditions endure — because they continue to inspire the present while safeguarding the spirit of the past.

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